If you are looking to earn some extra money from Focus Groups, checking out local companies is a good way to start.
While many research companies transitioned to conducting research studies online, there are some studies that require participants to physically be present.
Hence, proximity of a research company to your home is a good thing. Below you will find the best focus groups in Dallas.
What kind of studies can you participate in?
If you live in the Dallas-Fort Worth area, you have a great choice for focus group companies.
Dallas has a well-diversified economy and many large corporations have headquarters in the town or vicinity: Boston Pizza, Chili’s, Southwestern Airlines, Charles Shwab, Jamba Juice, GameStop, etc etc.
Unlike some other cities, Dallas has no shortage of companies in need of consumer-facing market research.
All of the major industries are represented in the city and the number of focus group listings represents that.
Online Focus Groups That Are Worth Checking Out
As opposed to the local market research companies in Dallas, there are a few agencies that conduct all of their market research online.
So if you are looking for a consistent flow of focus group opportunities, it’s a good idea to be registered with a couple of the companies below as you can often find daily opportunities on these.
One of the leaders in market research with over 3 million members, YouGov have a consistent flow of well-paid surveys, product tests, and occasional focus groups. Ones you register, they will email you only the studies you qualify for, which is super convenient.
Qualification: Residents of the USA and be at least 14 to join.
This Californian firm specializes in Surveys as the name implies, but just like most research companies, they have occasional online interviews. What’s very convenient about this one – they have a great mobile app that will let you browse available studies anywhere you are.
Qualification: Residents of USA 16+ only.
3. Respondent IO
An online marketplace that connects the likes of eBay and Allstate to respondents – that’s you. Expect to earn $20 to $150 per online study. Some of them are fairly specific and difficult to qualify for, but might be worth the effort.
Qualification: Residents of USA, Canada, UK and Australia. Must be 18+.
4. Branded Surveys
Take video surveys, participate in focus groups, and more with Branded Surveys. Get paid by PayPal, via e-gift cards, or choose a pre-paid credit card.
Qualification: Residents of USA 14+
5. Toluna Influencers
Here you can take lots of surveys including video surveys. You can earn a wide variety of rewards (cash, gift cards, etc.). You can request a payment as soon as your account balance reaches $10
Qualification: Residents of USA must be 14+
Top 5 Market Research Companies near Dallas, TX
Drumroll please. Here’s our top 5 in Dallas. These are great companies really worth applying to.
Want to know more about how we rank them? You can see how we evaluate the focus group firms here.
1. Plaza Research:
is the 800-pound gorilla in qualitative research. Established in 1982 they have many locations and one of them happens to be in Dallas.
They have a large variety of studies (we counted 20+). But many of them are not going to be easy to qualify for, as they require a special profession (auto mechanics) or a medical condition. However, about 40% are general population studies that can appeal to a large demographic.
The interface is super easy to use and the average compensation per hour is $70. Good participant reviews. You should start your search here.
2. Focus Pointe Global/Schlesinger Group:
Another industry heavyweight with Global Presence. They have two locations in the Dallas area in Lincoln Centre and Galleria.
Generous $80 per hour payout, but the groups are fairly difficult to qualify for with many specialized studies.
The number of studies advertised is not the highest but consistent. Reviewers on google rate it highly and comment on the friendliness of the staff and well-organized focus groups.
They have 4 offices in the USA and one of them is located in Irving, Curion which conducts a number of studies. The good news is that they do a lot of taste tests that should be easy to qualify for.
They have very high reviews both on Google and Yelp. However, every time a new study comes up they simply invite you to log in to their panel and start qualifying without many details on the type of study or the compensation to the study.
The digital user experience is not ideal, as you might not know what the reward for the study will be, nor do you know the theme of the study and can end up spending a lot of time qualifying for studies that are a bad fit.
4. Insights Centers:
is a national research company with 6 locations and one of them is in Richardson, TX.
They have a good quantity of research studies, however, they don’t tell you ahead of time about the topics of the Focus Group study or the compensation. You must qualify for the group first. Certainly worth checking out
5. Opinions LTD:
This company has many locations but the one in Texas is conveniently located in a mall in Hurst, TX.
They are a smaller sized research firm with only occasional groups. Easy to use platform and rave reviews on Google from 2 users 🙂
Other Noteworthy Focus Group Companies in Dallas
It is super difficult to make the top 5 in a large city like Dallas, but here are a few of the companies that didn’t make the cut. They are still fantastic firms that we know have regular focus groups.
Murray Hill National – 8390 Lyndon B Johnson Fwy #540, Dallas, TX 75243
Focus Groups of America – 12160 Abrams Rd #635, Dallas, TX 75243
Dallas By Definition – 511 E John Carpenter Fwy # 100, Irving, TX 75062
Black Box Focus Group Companies in Dallas
And here’s the list of other market research companies. Unfortunately, we were not able to verify that they have active focus groups at the moment. Here’s what defines a black box.
|K & B National Research||12160 Abrams Rd #635, Dallas, TX 75243|
|Opinions Unlimited, Inc.||5400 Lyndon B Johnson Fwy, Dallas, TX 75240|
|The Dallas Marketing Group||12221 Merit Dr, Dallas, TX 75251|
|April Bell Research Group||6620 Mercedes Ave, Dallas, TX 75214|
|Scott C. Solis Market Research (SCSMR)||590 Avocet Drive, Suite 7216, Redwood Shores, CA 94065-1725|
|Wilkins Research Services||1730 Gunbarrel Rd Chattanooga, TN 37421|
|Market Research Dallas||2723 Valley View Ln #100, Dallas, TX 75234|
|Fieldwork||15305 Dallas Pkwy #850, Addison, TX 75001|
|C&C Market Research||3811 S Cooper, Suite 2053, Arlington, TX 76015|
|Matrix Research, Inc.||3308 Essex Drive, Richardson, TX 75082|
After much research and testing, the above is what I have found to be the best options if you want to join paid focus groups in Dallas and surrounding areas.
If you have any experiences with any of these focus groups or know of some great groups that are not included on the list, I would love to hear from you in a comment below.